Start SEO’ing Like A Pro

10 online tools with free versions that let the small operator make big decisions. [Moz]

Google My Business API Updates

Google’s making regular updates, making it much easier to manage multiple locations, now with the ability to read and respond to reviews and add rich attributes to your listing. [Blumenthal]

Ads Showing in Local Stack’s More Places

Another first for ads intruding into organic results, this time at the top of the Local Finder, the list of local business next to the map that appears after clicking More Places in the Local Stack. [SearchEngineLand]