PPC Guide – An Introduction to Pay-Per-Click (PPC)

Pay-per-click (PPC) is a way advertisers can present their ads prominently on Internet searches, yet only pay when the ad is actually clicked on. It can be a good method for targeted marketing, particularly by small businesses unable to compel organic visits to their website or for those whose marketing budgets aren’t large enough for… Read more about PPC Guide – An Introduction to Pay-Per-Click (PPC)

LocalU and Google My Business Meet Omaha and the Nerdbot

Zero fluff. Tons of actionable content. –In House Marketer on LocalUOmaha It’s been a wild and wondrous journey for those of us at The Reader and PioneerMedia as we’ve paired the content and digital expertise of a local alternative newsmonthly with the overwhelming market need for digital services. From the very earliest days of local… Read more about LocalU and Google My Business Meet Omaha and the Nerdbot

Google Ads Simplified – Introducing AdWords Express

Google AdWords can be a very powerful tool in the marketing arsenal of a small business. AdWords is now time-tested. Its proven methods have been in use since October 2000. These methods are utilized by more than a million advertisers. It’s one of three online advertising tools, along with programmatic and Facebook, that every business should… Read more about Google Ads Simplified – Introducing AdWords Express