6 Values (and 4 Benefits) of Agile Marketing

Be nimble, test small and constantly and follow the data. [Moz]

5 Common SEO Mistakes

Check speed, https duplication, expire headers, Google Search Console reports and alt tags. [Portent]

An Answer Box Experiment

A story of the pursuit of the elusive Rich Answer. [Search Engine Land]

Why and How Entities Are Shaping Location Marketing

Local business can adjust to Google compiling local information from a range of sources. [Search Engine Land]

Ultimate Guide to Ranking O (or Better)

Rich Answer, Answer Box, Feature Snippet . . . a deep dive into how to get there. [Ignite Visibility]

3 Foolproof Ways to Generate Leads with Social Media

And not just chatter. Contests, gates and sweepstakes. [Convince & Convert]

Bad Bots Swarm Every Website and Log-in Page

The Bad Bot Report documents an ever growing threat. [Marketing Land]

7 Easy-To-Forget SEO Steps Every Time You Publish

From one of the kings of content marketing, think ahead. [Copyblogger]

Minimum Viable SEO: If you only have a few minutes per week

A calendar of steps for the time-challenged. [Moz]

The Newest “P” in the Marketing Mix

Add proximity to product, price, place, promotion and the rest. [Search Engine Land]

The Small Business SEO Survey

Small business invests more in SEO and PPC, and they’re still looking for the right partners. [Clutch.co]

Top 10 Insights on Local Marketing

Location marketing and local search from the Local Search Association (aka phone book folks). [Marketing Land]

Yelp Provides Embed Code for Your Website

Put your Yelp reviews on your website. [Local Visibility System]